Introduction
Waybridge Private Advisory ("Waybridge", "we", "us", or "our") is committed to protecting the privacy and confidentiality of the individuals and families we work with. This Privacy Policy explains how we collect, use, store, and protect your personal information when you engage with our services or visit our website.
Given the sensitive nature of our advisory work, discretion is not merely a legal obligation — it is the foundation of everything we do. We treat all personal information with the highest degree of care.
Information We Collect
We may collect the following categories of personal information:
- Contact information including your name, email address, and location or region
- Information you voluntarily provide through our enquiry form or direct correspondence
- Information shared during consultations, onboarding, or the course of our advisory engagement
- Technical data such as IP address, browser type, and pages visited when you use our website
How We Use Your Information
We use the information we collect solely for the following purposes:
- To respond to your enquiries and communicate with you about our services
- To deliver the advisory and contingency planning services you have engaged us for
- To maintain the operational records necessary to fulfil our obligations to you
- To comply with applicable legal and regulatory requirements
We do not use your personal information for marketing purposes, and we do not sell, rent, or trade your information to any third party under any circumstances.
Confidentiality
All information shared with Waybridge — whether through our website, by email, or in the course of an advisory engagement — is treated as strictly confidential. Our team members are bound by confidentiality obligations, and we do not discuss our clients, their circumstances, or the nature of our work with any third party without explicit written consent.
In the limited circumstances where we engage specialist third parties to support your plan (such as legal, logistics, or security professionals), those parties are engaged under strict confidentiality agreements and are provided only with the information necessary to perform their specific role.
Data Storage and Security
We take the security of your personal information seriously. All data is stored using industry-standard encryption and access controls. Physical documents are stored securely and access is restricted to authorised personnel only.
We retain your personal information only for as long as necessary to fulfil the purposes for which it was collected, or as required by applicable law.
Your Rights
Depending on your jurisdiction, you may have the right to:
- Request access to the personal information we hold about you
- Request correction of inaccurate or incomplete information
- Request deletion of your personal information, subject to our legal obligations
- Withdraw consent for any processing based on your consent
To exercise any of these rights, please contact us directly. We will respond to all requests within a reasonable timeframe.
Cookies
Our website uses only essential cookies necessary for the site to function. We do not use tracking cookies, advertising cookies, or any third-party analytics tools that collect personally identifiable information.
Changes to This Policy
We may update this Privacy Policy from time to time. Any changes will be reflected on this page with an updated date. We encourage you to review this policy periodically.
Contact
If you have any questions about this Privacy Policy or how we handle your personal information, please contact us directly. All enquiries are handled personally and confidentially.